The Story
Elite Dental Care is a family dental practice located in Dyersburg, Tennessee. The practice offers a full range of dental services, including crowns, implants, and cosmetic dentistry. Since partnering with Cherry in October 2025, they've rapidly adopted patient financing as a core part of their treatment presentation workflow.
The Goal
Elite Dental Care wanted to:
- Increase high-value case acceptance for procedures like crowns and implants where cost is a barrier
- Reduce financial stress for patients so they can move forward with treatment sooner
- Simplify the financing process with a solution patients could access directly from their phones
The Cherry Solution
The practice integrated Cherry into their patient consultation workflow, presenting financing as a standard option for every treatment plan – not just when patients ask about cost.
Key implementation highlights:
- Self-service mobile applications – patients apply directly from their smartphone, reducing staff workload and speeding up the process
- Same-day treatment enablement – approved patients proceed with treatment immediately, rather than delaying
- Reduced practice liability – Cherry handles the financing, removing collections risk from the practice
A standout example: one patient needed several crowns but faced a significant out-of-pocket cost. Through Cherry, they were approved for financing and received same-day treatment – a case that likely would have been delayed or declined without a financing option.
Results
In just 5 months since going live with Cherry (October 2025 – March 2026), Elite Dental Care achieved:
- $67,522 in total funded volume across 53 funded payment plans
- 25-50% estimated increase in case acceptance, particularly for high-value procedures like crowns and implants
- $1,274 average ticket size, enabling patients to move forward with larger treatment plans they may have otherwise declined
- Consistent monthly growth – from 1 loan in their first month to 12 loans in March, demonstrating steady adoption across the practice
- Same-day treatment enablement – patients like the crown case were able to get approved and treated in a single visit, eliminating the delay caused by cost concerns