How Heather Adams Dentistry Funded $34,915 Making Cherry Their First Look
The Story
Heather Adams Dentistry is a dental practice specializing in general and cosmetic dentistry, including crowns, orthodontics, and restorative care. Since going live with Cherry in October 2025, the practice has embraced patient financing as a key tool for helping patients move forward with treatment – particularly those who might otherwise delay care due to cost.
The Goal
Heather Adams Dentistry wanted to:
- Increase case acceptance for high-value treatments like orthodontics and cosmetic procedures where cost is a common barrier
- Make it easier and faster to present financing options during treatment consultations
- Reduce patient financial stress so they can accept treatment sooner rather than postponing
The Cherry Solution
The practice integrated Cherry's pre-approval and self-service application process into their patient workflow, making financing a seamless part of every treatment consultation – not an afterthought.
Key implementation highlights:
- Cherry's pre-approval process allows patients to see what they qualify for before committing, removing the uncertainty around affordability
- The self-service mobile application means patients can apply from their own phone – no paperwork, no awkward conversations at the front desk
- The fast approval speed enables same-day treatment decisions – patients don't need to "go home and think about it"
- The practice presents Cherry to every patient, not just those who ask about financing, resulting in significantly increased overall case acceptance frequency
A standout example: one patient wanted to fix her crowded teeth but couldn't afford treatment out of pocket. Thanks to Cherry, the practice was able to get her started with orthodontic treatment and take a step closer to having the smile of her dreams – a case that would have been lost without financing.
Results
In just 5 months since going live with Cherry (November 2025 – March 2026), Heather Adams Dentistry achieved:
- $34,915 in total funded volume across 17 payment plans
- 25-50% estimated increase in case acceptance, particularly for high-value cosmetic and orthodontic treatments
- $2,054 average ticket size, reflecting a strong mix of high-value procedures being accepted through financing
- 155% month-over-month volume growth from February ($15,043) to March ($8,818 with 1 day left), with February representing the practice's highest single month at over $15K
